Jessica Rinaldi/ReutersIn recent months, senior bank executives like Morgan Stanley‘s James Gorman have been meeting with Moody’s to discuss a potential downgrade.As
It is a topic Mr. Gorman knows all too well.
Bruised by the financial crisis, he has moved to transform Morgan Stanley over the last three years from a risk-taking brokerage house to a smaller, steadier bank. Even so, his moves were not enough to shield Morgan Stanley from a two-notch downgrade.
On Thursday, Morgan Stanley was among the 15 big banks to watch its
It is also a psychological blow for the bank, which is no longer an A-rated company. In an e-mail sent to staff members after the downgrade was announced, Mr. Gorman tried to reassure employees about the bank’s future.
“While we do not believe that this outcome reflects all of the transformative changes we have made to the firm, there is an acknowledgment in
Since Moody’s put the company on watch in mid-February, the blunt-speaking Australian chief has met with the
Morgan Stanley was fighting an uphill battle. Moody’s had decided that the existing ratings of the banking industry were too high.
These institutions, Moody’s has argued, were not transparent enough, and when they falter they can run into trouble quickly. The level of failure among banks is not consistent with a sterling rating, Moody’s has said.
Mr. Gorman, 53, faced specific Morgan Stanley issues, as well. The bank, which like its rivals, had a near-death experience during the financial crisis, made bad bets on real estate. It had a $9 billion trading loss during this period, the type of risk-management mistakes Moody’s considers when setting ratings.
Morgan Stanley emerged from the crash a much-diminished institution. Since taking the helm in 2010, Mr. Gorman has been on a mission to reduce the firm’s level of risk. He has expanded the firm’s wealth management operations, a steady fee-based business that does not require Morgan to invest much capital.
Regulators have forced change in other areas. Like much of the industry, Morgan Stanley has left riskier businesses like proprietary trading and increased its capital cushion, a move that should help in tough times.
The firm also has found a strong financial partner to bolster its position. The
Such changes were at the crux of the case Mr. Gorman made to Moody’s. It is the sort of turnaround story that should give rating agencies like Moody’s some comfort that Morgan Stanley has made real changes.
Still, Moody’s remained cautious. In its previous reports, the credit rating agency has noted the push into wealth management, but it indicated that the business was still a work in progress.
Industry forces, too, played a role. In May,
Still, Moody’s gave Morgan Stanley credit for some of its work. Robert Young, a managing director at Moody’s, said without the support from Mitsubishi, Morgan Stanley could have faced a three-notch downgrade. The credit rating agency also gave Morgan Stanley credit for some of the recent changes to its business mix, saying “its reduced risk appetite, improved liquidity profile and stronger capital position” factored into its rating.
A big test for Morgan Stanley will come on Friday when investors get a chance to weigh in on the credit rating cut. Shares of Morgan Stanley, which have fallen more than 25 percent since Moody’s announced its review in February, were up modestly in after-hours trading.
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